Alignment Company Limited found in 2007, is a Rep/Distributor company founded by a group of experienced professionals who have worked for many years in the China IC (Integrated Circuit) market, in the fields of Sales, Applications, Management, and R&D. They have a profound understanding of China/HK markets, as well as the applications, product technology，and customer demands, and have rich experience of channel management and local business systems and methods.

With a sales network based in the major cities of China, Alignment is positioned to cover the entire China technology marketplace. With outstanding ability to create demand as our core skill, Alignment has become a business partner with many electronic manufacturing and R&D enterprises, and continuously offers customers more products and services in areas such as communications equipment, handheld devices, automotive electronics, personal computers and peripherals, and digital consumer products.

We are committed to understanding customers’ needs and the technical advantages of suppliers’ products. We are dedicated to helping local enterprises share the world's leading technology, and at the same time enable the world's foremost suppliers to serve the local market better. We work toward tight connection between suppliers and customers. We also commit to realization of multi-win situations between suppliers, customers, and Alignment. Through our work and efforts, we help customers and suppliers to grow business and increase profitability.

Our professional team is the key to fulfilling our mission. High-quality employees have always been our core competitive feature. We have the industry's most outstanding management team and professional employees, working to achieve suppliers’ and customers’ common prosperity. At the same time, we put first priority on employees’ professional competence and leadership development. We constantly strive to create an honest, hard-working team atmosphere dedicated to providing our customers, suppliers, and community with best quality products and services. By creating considerable economic benefits for all, our employees have the sense of success and pride through the achievement of objectives.

Mission
To align high technology supplier offerings with customer needs, and prosper together.

Vision
To be the premier technology Rep/Distributor company in China for leading Integrated Circuit suppliers.

Value
With a motto of "Ethics & Integrity, Passion for Service", the company has an in-depth understanding of the needs of customers and suppliers, and takes the initiative to provide first-class service and support. We put first priority on employees’ professional competence and leadership development, and proactively take social responsibility.

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